Watch Westwood Ventures’ Managing Partner, Edward Tsai (’02 and ’04) and Jason Lin (’03), Westwood Ventures’ Venture Advisor and Chief Digital Officer at Vital Proteins discuss digital growth.
Vital Proteins is the #1 selling Collagen Protein brand on Amazon and a Top 5 Amazon Health & Household product. Jason will share his strategy and approach to digital growth including understanding the Growth Imperative, What is Growth, How to Drive Growth, and Building the Infrastructure for Growth – Team, Tech, and Culture. He will show how to grow a DTC brand through data-driven, hypothesis-based experimentation. Jason will cover specific case studies from his work as Chief Digital Officer at Vital Proteins and draw from his prior experience at Upwork (NASDAQ: UPWK) and Anker (SZSE: 300866). This is a great session for any executive who wants to learn more about digital growth for their company and brand.
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